About The Programme
This program goes beyond the fundamentals, offering a blend of data analytics principles crucial for a flourishing career in the industry. These include ethics in data, advanced information systems, comprehensive research methods, and cutting-edge marketing analytics. This well-rounded curriculum ensures you're not just prepared for the demands of a business analytics career but also poised to excel in it.
Course Details
Course Requirements
Core Requirements - 18-24 hrs
- BUAD 5300 - Foundations of Management Theory and Practice 3 hrs
- BUAD 5302 - Foundations of Economic and Finance Theory and Practice 3 hrs
- BUAD 5304 - Ethics 3 hrs
- MGMT 5320 - Research Methods 3 hrs
- MISM 5306 - Management of Information Systems 3 hrs
- MISM 5340 - Visual Communication 3 hrs
- MKTG 5302 - Marketing Analysis 3 hrs
- MGMT 5350 - Strategic Management for the MAM/MAOL/MSBA 3 hrs
- Business Analytics - 12 hrs
- BUAD 5319 - Business Analytics 3 hrs
- HLAD 5319 - Healthcare Analytics 3 hrs
- MKTG 5319 - Digital Marketing Analytics 3 hrs
- MKTG 5323 - Marketing Analytics 3 hrs
Programme Highlights
University
Wayland Baptist University
Total Fee
$14,250
Total Hours
30 Hours
Credit Fee
$475
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